Jim Beam generational master distillers Fred and Freddie Noe discuss the 'synergy' among Kentucky bourbon makers that has created a $9 billion industry.
Jim Beam master distillers Fred Noe and Freddie Noe, who are Jim Beam’s great and great-great grandsons respectively, discuss the American tradition and recent bourbon boom., the more than 50 distilleries producing the American-made whiskey have found success with a sense of "synergy."
"There's 50 distilleries that are represented by the Kentucky Distillers’ Association.
Jim Beam 7th and 8th generation master distillers Fred and Freddie Noe say the number of Kentucky distillers grows"every day" on"Varney & Co." Tuesday, July 26, 2022. With more than 1.5 million visitors embarking on the Bourbon Trail annually, the Noes built an accompanying"Fortunately for us, we have this spot here, the restaurant, The Kitchen Table, where we can kind of take that a little bit further and infuse [bourbon] with food and cocktail pairings as well," Freddie Noe said.
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