Cano-Murillo was an established writer when she spotted a gap in the craft industry that was too big and too obvious for her not to try to fill.
Kathy Cano-Murillo has been committed to debunking that opportunities for growth disappear after you’ve grown out of your first career. Through her example she’s underscoring that there’s always room for a second one.
“I loved writing feature stories about other people accomplishing their dreams,” shares Cano-Murillo. “One day I realized I wanted to be the one to be written about. To do that, I knew I had to do something bigger and better than my current situation. I had to trust my skills and talents to make the leap. Being the main breadwinner in my family and with two kids — it was scary. But I knew I had to follow my gut instinct. I knew I was meant for a bigger life.
“My Latinidad is always first on my mind for all I do and create,” shares Cano-Murillo. “I want to show a positive representation and spread those good vibes with others. I love how our community is very supportive, not just with words, but with actions. They have always shown up for me in my career, otherwise, I wouldn’t have been doing this for so long. My Latinidad gives me purpose and motivation.
“Keep moving, keep evolving, keep seeking new ways to grow,” suggests Cano-Murillo. “Have a strong business strategy to keep growing your business if that is what you want. Don’t be afraid to make a mistake or have a beloved idea fail — that’s part of the process of success.When you do reach a point of inflection and are trying to figure out where to go next, Cano-Murillo suggests taking a hard look at the gaps that you can and want to fill.
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