Kate Spade enters the metaverse to offer brand new shopping experience - and a stroll through a NYC townhome
New York brand Kate Spade is inviting its customers to shop its autumn 2022 collection in a whole new dimension – the metaverse.
The Dottie small bucket bag is one of three handbags that users can purchase in the virtual shopping experience.But shopping isn't the only activity for customers. The experience includes customizable Kate Spade wallpaper and a record player where you can play music, according to the Vogue report. Kate Spade isn't the first fashion brand to explore new technologies as a way to appeal to customers.in 2021 to invite players to a virtual Gucci Garden. Prada ventured into NFTs.
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