JetBlue Airways Corp hopes to break into the low-fare, transatlantic travel mark...
- JetBlue Airways Corp hopes to break into the low-fare, transatlantic travel market beginning in 2021 with multiple daily flights from New York and Boston to London, its first European destination, the carrier said on Wednesday.
The idea is to offer customers a fresh choice on routes where JetBlue President Joanna Geraghty said current competitor fares “are enough to make you blush.” A handful of Europe-based budget carriers have tried to penetrate the transatlantic market in recent years, but only cash-strapped Norwegian Air is still standing.
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