Dress for the billion dollar company you want.
’s family’s wardrobe on Wednesday as the actress went to the floor of the NASDAQ in New York City for the initial public offering of her brand Honest Company . Alba, husband Cash Warren, and youngest children Haven and Hayes, all wore various shades of green, including mint, as Alba herself made—quite literally—a tidy mint. After yesterday’s stock market debut, the clean beauty and households company is now worth over $2 billion.
While Alba’s celebrity certainly is a differentiator for the brand, its worth isn’t contingent on Alba’s own fame like so many other . It turns out several other parents had similar worries, and Alba was in early on consumer-driven trends. Several legacy competitors have since adapted clean and green lines as well.“I feel like I’m in a dream, to be honest. Wow. Is this really happening?” Alba told Bloomberg TV. “I’m so grateful to our very loyal community. Thank you for bringing us into your home. Thank you for trusting us with your most precious people, your little people.
Alba’s company has also attracted high-profile investors over the years, including L Catterton, a private equity firm backed by Bernard Arnault, the chairman and CEO of Louis Vuitton’s parent company. Despite her business success as the company’s chief creative officer and co-founder, Alba has continued to act, most recently starring in the television series