'Through Plimsoll Productions, as a studio, we can continue to capitalize on the growing demand for natural history and factual programming,' CEO Carolyn McCall said.
said Tuesday that it has agreed to acquire a majority stake of 79.5 percent in natural history TV program producer Plimsoll Productions for approximately £103.5 million in cash.
The deal values Plimsoll at an enterprise value of £131 million . Founded in Bristol in 2013, it has produced hundreds of hours of content watched and sold in nearly 200 countries. “Through Plimsoll Productions, as a studio, we can continue to capitalize on the growing demand for natural history and factual programming,” ITV CEO Carolyn McCall said.
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