A focus on open, inviting and community-centric interiors aims at appealing to a broad range of Black customers, including elders
Camille Roistacher, Wyllow’s founder, is modeling her luxury customer service on the Nordstrom’s shoe department, where she worked in high school and college. Customers would “ask for one pair of shoes, and you had to show them four pairs of shoes”, she said.Roistacher, who is Black and Mexican, came to the cannabis industry after years of working in tech.
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