Inside James Cameron’s Billion-Dollar Bet on ‘Avatar’

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Inside James Cameron’s Billion-Dollar Bet on ‘Avatar’
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James Cameron is all in on Avatar. The ‘Way of Water’ director has committed a decade of his life and several hundred of Disney’s millions to the most personal, ambitious and risky film of his career:

film, his kids called a family meeting to deliver some notes on his parenting. Some of the kids, who today range in age from 15 to 32, had attended the MUSE school in Calabasas that Cameron’s wife, Suzy Amis Cameron, founded in 2006. At MUSE, students are encouraged to provide feedback to their teachers, and now the Cameron brood was emboldened to apply that same technique at home.

Cameron is known in the film business for getting what he wants when he wants it, from release dates to budgets to the right to mount elaborate oceanic expeditions on a studio’s dime. The director admits he has sometimes brought his hard-driving style home, and there are moments when his fathering has resembled the Robert Duvall character in, the relentless Marine colonel patriarch. “I’m on a rules-based universe, and the kids weren’t into it,” Cameron says.

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