Influencers who promote fake products like miracle cancer cures are being called out - and face jail.
Ex-reality TV star Maeva Ghennam has told her 3.3 million followers she agrees with the new lawFrance has hit back at a wave of online scams involving influencers, who have persuaded their followers to part with savings for miracle cancer cures or other fake products.
She raised the alarm when she saw a former reality TV star promoting dietary supplements that claimed to kill cancer cells. Many of the scams offer false trading advice that has cost victims more than €50,000 , says French MP Arthur Delaporte, who cites AVI figures that suggest people have lost an average of €1,500.
Influencers were paid to advertise fake courses, contributing to some €43m of suspected CPF fraud in 2021, according to the economy ministry. His show has been raising awareness on misleading product advertising for almost two years, often angering influencers, their agents and TV production companies, he told the BBC.
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