I recently had the pleasure of speaking with South African professional cyclist Ashleigh Moolman-Pasio, who competed in the Tour de France Femmes avec Zwift—the first women’s Tour De France in over 30 years—and was also the first UCI Esports World Champion.
Elting:
During the covid pandemic, I very quickly realized the potential of the virtual world to act as a web to build community and to connect the different parts of the industry. In January this year, I expanded my Rocacorba Cycling project to include a virtual community through the Rocacorba Collective. I am really happy with the growth of the Collective so far—it is super cool seeing the interaction between the pro team members and the community. The community racing leagues for all the different categories is one of the stand outs of Zwift. At Rocacorba Collective, the Premier League Team cyclists are the directors for the community team, so you really create these meaningful interactions between the professional and everyday cyclist—and that is how I believe we grow the female fanbase.
women were immediately barred from shooting against men and not allowed to compete at the Olympic level until 2000
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