The International House of Pancakes is experiencing backlash over a Mother's Day tweet featuring a sonogram and a large stack of pancakes.
On Sunday, to celebrate the occasion, the pancake chain posted a photo of a fake sonogram featuring a large stack of pancakes topped with butter instead of a fetus.
If you have pancakes in your tum tum, does that make you a pancake mum mum? Happy Mother’s Day to ALL the moms out there! pic.twitter.com/wauH9sYvDb "If you have pancakes in your tum tum, does that make you a pancake mum mum?" the post read."Happy Mother’s Day to ALL the moms out there!" The post, which garnered 1,126 retweets and around 6,300 likes by Monday morning, drew ire in the form of memes, gifs and critical replies from several dozen Twitter users."Come to IHOP for mother's day!"pic.twitter.com/uCqJBosDYVI don't know. I think it stacks up 🥞Some even called for whoever concocted the marketing gimmick to be fired.
We stand with House of Pancakes. So you can sit with House of Pancakes. In a chair. At a table. Eating pancakes. pic.twitter.com/OyLHGHfZTe
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