'I’m a shopping expert and there are four sneaky tricks IKEA use to make you spend more than you wanted to – here’s how'
And it’s a guaranteed success as it’s borrowed from casinos.
The man went on: “This strategy is so effective that it is also used in casinos worldwide to keep players inside and extract more money from them.” The third trick is one IKEA shoppers may have twigged onto in the past – the addition of pencils and paper dotted around in some stores.user said this is because customers begin to jot down product numbers of items that have caught their eye.While he concluded that “the fourth and final secret [is] the IKEA effect” and what the shop is built on.
Revealing more, @bumanjiexplore explained: “The principle is simple – selling furniture for self-assembly. “What’s remarkable is that these models were designed to exploit a well-known cognitive bias now known as the IKEA effect.
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