In videos that defy trends and sometimes logic, a trio of Christian friends are drawing fans into their dream world.
According to these three creators, their brand of greatness cannot be rushed, even if TikTok’s algorithm begs for a near-constant supply of content. “When it feels forced, I’m not happy with the end product,” Mencke says. He’s found his audience responds well to a slower cadence of posts. “You’ll see comments where people are just happy that I posted again, because it’s been a month,” he says. “I think the idea of quality over quantity, people like that.
Like an improv comedian taking a suggestion from the audience, Mencke plays with a random word generator to think up puns and jokes to get him started. Other times he and Beene write together. They all agree the video plots need to make sense — fever dream label aside. “A lot of people think it’s so random, but as we’re writing, we’ll be like, ‘What’s the motive of this character? What would they say?'” Mencke says.
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