While, today’s television landscape has widely amplified youthful stories, Felicia Pride, the primetime television writer for shows like Grey’s Anatomy and Queen Sugar shares more on founding a production company that covers the stories of Black women in their forties.
Once she felt like her portfolio of work was ready, Pride applied to fellowships and programs and was accepted to. The experience helped her to land an amazing opportunity on Ava DuVernay’s, which she recalls was a dream job. That opportunity, coupled with her amazing network of supporters then opened the door for her to be staffed on“It has really been a mix of being ready, timing, working on my craft, working my network, and lots of faith,” Pride shares.
With podcasts serving as a rapidly growing business, Pride has found there is a lot of room for growth, especially for the Black community. Audio is lowering the barrier to entry for storytelling shared with the HONEY CHILE community. Pride’s goal is to independently finance scripted or unscripted podcasts, own them, and then look to license where of interest. She has found that there are multiple mechanisms for monetizing podcasts .
Some skills she has leaned on from her past experiences to build HONEY CHILE include: 1) Starting and running a business, 2) Launching a number of initiatives during her consultancy work that led her to understand what is required to launch a project, and 3) Creating large scale marketing/audience development campaigns for clients. Pride has learned to position HONEY CHILE for its audience first. And by focusing on building a community, she aims to have a greater impact on the lives of viewers.
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