How Sony's PlayStation has rivaled Microsoft and Nintendo in the console wars

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How Sony's PlayStation has rivaled Microsoft and Nintendo in the console wars
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CNBC takes a look back at the how the Sony’s PlayStation brand created the best-selling video game console of all time.

Sony Interactive Entertainment president and CEO Jim Ryan is set to retire in March 2024. His tenure began in 1994, the same year the PlayStation launched in Japan. The gaming console expanded into the U.S. a year later in 1995.

Shawn Layden, the former chairman of Sony Interactive Entertainment Worldwide Studios, credits the early success of the PlayStation to a joint venture between Sony Music and Sony Electronics."I think from the beginning, the company knew just being a tech company wasn't enough. You had to bring some secret sauce in from the entertainment world," Layden said.

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