Lenovo keeps the Thinkpad name alive with new variants, new tech and a commitment to endurance and quality
Laptops are very rarely described as ‘cult objects’, much less Windows laptops. While the MacBook Air might come up trumps as a memorable mobile device, alongside the original late 1990s iBook G3, there’s very little in the way of historic design innovation in the Windows sphere.
One brand name stands out for its unswerving commitment to quality, reliability and corporate conformity. We’re talking about the IBM ThinkPad, a laptop with 30 years of history, 200 million units sold, and as solid a following as any piece of essential office equipment can possibly garner. The ThinkPad name became the domain of Lenovo from 2005 onwards, when the Chinese manufacturer took on IBM’s laptop division.
‘ThinkPad’ therefore seemed like a no-brainer name for a compact business machine, the first of which, the 700, arrived in 1992, tailored to big corporate clients who needed to issue hundreds, if not thousands, of rugged and reliable devices to their workforces.After three decades, Lenovo continues to build on the ThinkPad name.
Other innovations pioneered by the ThinkPad line over the years include the first colour TFT display on a laptop, and the first laptops to integrate CD-ROM, DVD-ROM and Wi-Fi. Each model has a crisp, precise finish, thanks to the metal casings and exacting designs. Despite their solid construction, the newest generation of ThinkPads are light and slim, with integrated fingerprint recognition for added security.
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