Hasbro Explains How Star Wars Toys Get Chosen, and Why They Sometimes Take Forever
on the way. I know we don’t know what Hasbro is doing with them yet and you can’t comment on the future. But for toys related to upcomingThose are big beats for Lucasfilm. It’s safe to assume we’ll have some product behind them. And the current plan is to get those synched up with entertainment.io9: Are these timing issues something you’ve seen the fans get upset about? Have you actively been working to improve it? It sounds like maybe you have.
You mentioned preorders; it’s interesting. Five years ago, we didn’t do preorders at all. Those are really targeted to what makes the community the happiest. So we started with them when the lead times got a little too long. We experimented earlier this year with a livestream where we didn’t do any preorders. We heard “No, we liked them. We just like them when they’re executed well.
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