The exec's departure came weeks after the company sparked a national outcry for removing a commercial depicting a same-sex wedding.
NEW YORK — The head of Hallmark’s media business is leaving the company after 11 years, just a month after its flagship Hallmark Channel faced an outcry over a decision to pull an ad with a lesbian couple kissing.In a statement, Mike Perry, president and CEO of Hallmark Cards Inc., said that with immense competition from TV networks and streaming services, it is important for the company to find “relevant new ways to grow our business.
Abbott was CEO of Crown Media Family Networks, a company controlled by Hallmark Cards. Crown Media’s flagship cable channel is The Hallmark Channel, known for family-friendly programming, particularly made-for-TV Christmas-themed movies.led to an outcry onlineCrown Media also operates the Hallmark Movies & Mysteries, Hallmark Drama networks, subscription streaming service Hallmark Movies Now and e-book publishing division Hallmark Publishing.
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