.arcaeabeauty founder, JasminaAganovic gives us the low down on biotech beauty. AllureAList
for biotech." So if biotechnology is better than sliced bread , why are we just now hearing about it? Aganovic believes it's partly due to the shadow cast by lawsuits involving Monsanto and questions surrounding the safety of its GMOs, which vilifiedin the public eye without nuance or exception. It's also because the technology can be crazy expensive: "Gene sequencing [once] required machines as huge as a room and cost you a couple of million dollars," Gempeler says.
"Today, there are devices no bigger than a laptop." Biotech alternatives still aren't always the most cost-effective options and if a company can source a raw material more cheaply, typically it will — but that tide is turning. "Costs are coming down significantly because DNA sequencing is cheaper and fermentation technologies are getting better and better," Aganovic says. When you take an ingredient from nature, lower costs may signal lower quality.
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