Google told users they could turn off location tracking but continued collecting that data to sell ads, states alleged.
Google has agreed to a $391.5 million settlement with 40 states in connection with an investigation into how the company tracked users' locations, state attorneys general announced Monday, calling it the largest multistate privacy settlement in U.S history.
The investigation by the states, which officials said was spurred by a 2018 Associated Press story, found that Google continued to track people's location data even after they opted out of such tracking."This $391.5 million settlement is a historic win for consumers in an era of increasing reliance on technology.
Storing such data carries privacy risks and has been used by police to determine the location of suspects.The AP reported in 2018 that the privacy issue with location tracking affected some two billion users of devices that run Google's Android operating software and hundreds of millions of worldwide iPhone users who rely on Google for maps or search.
The attorneys general who investigated Google said a key part of the company's digital advertising business is location data, which they called the most sensitive and valuable personal data the company collects. Google uses the location information to target consumers with ads by its customers, the state officials said.
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40 states settle Google location-tracking charges for $392MHARTFORD, Conn. (AP) — Search giant Google has agreed to a $391.5 million settlement with 40 states to resolve an investigation into how the company tracked users' locations, state attorneys general announced Monday.
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