Layoffs have ensued at Glossier as it refocuses its distribution strategy.
In an internal memo obtained from an anonymous source by WWD, Leahy noted that the company is “reorganizing our company to align the structure, scale and talent with our refined strategy.”
The note also mentioned that the company is adding shy of 20 new employees “to support key areas and priority initiatives, including in wholesale, product, supply chain and operations.” Down the line, the brand will be “elevating our product road map, launching our partnership with Sephora in early 2023, re-platforming our website in fall 2022, and opening an exciting pipeline of new stores across major cities in the U.S., culminating with our return to SoHo with our NYC flagship in early 2023,” Leahy said in the note., “Instabrands” — the class of brands encompassing Glossier and Jeffree Star, among others — declined the most last year out of any other brand type in the U.S.
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