Mattel has inked a new deal to produce toys and games based on WBD IP, like the DC Comics characters and 'Ted Lasso.'
“Mattel is incredibly proud of our two-decade long partnership with Warner Bros. to create products for fans featuring their favorite Warner Bros. characters and storylines,” said Nick Karamanos, senior vp of entertainment partnerships at Mattel.
“We are thrilled that Mattel is a partner of choice for the largest and most successful entertainment companies in the world, and are excited to continue our partnership with Warner Bros. Discovery as we accelerate our businesses together.”Of course, licensing can be a two-way street. Warner Bros. is the producer and distributor of the
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