Exclusive: India trade ministry says no legal basis to ban e-cigarette imports - document

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Exclusive: India trade ministry says no legal basis to ban e-cigarette imports - document
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India's trade ministry says it cannot impose a ban on electronic cigarette ...

NEW DELHI - India’s trade ministry says it cannot impose a ban on electronic cigarette imports as there is no legal basis for doing so, an internal government memo viewed by Reuters shows, in a boost for those looking to tap into the country’s growing vaping market.

The country has 106 million adult smokers, second only to China, making it a lucrative market for firms such U.S.-based Juul Labs and Philip Morris International that plan to launch e-smoking devices in the country. The country must first prohibit local sales through federal regulations that “can stand the scrutiny of law”, the memo adds.

Its vapor-products market was valued at $15.6 million in 2017 and is seen growing nearly 60 percent annually in the next few years, Euromonitor International estimates. A Jubilant unit, however, said in a letter to the health ministry dated Jan. 11, that it had identified Juul as a “highly safe” product which has “benefited millions of consumers”.

FILE PHOTO: A woman holds a Juul e-cigarette while walking in New York, U.S., September 27, 2018. REUTERS/Brendan McDermid/File Photo

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