Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles.
The Super Bowl is as famous for its ads as it is for football, and this year didn't disappoint, bringing us a host of hilarious moments. One of the best ads to come out of this year's big game was, much to my surprise, a promo for Despicable Me 4. Yes really, but hear me out. this year, I'll be the first to admit that the Minions weren't on my list of possible contenders for the best ad.
The ad begins with a prompt for"comic royalty" which creates an AI image of Steve Carell and Will Ferrell as nobility, teasing the cast for the upcoming movie. Following this is a suite of ridiculous AI concoctions including yoga ladies with extra legs, a handshake with an inhuman amount of fingers and a group of pals munching on spaghetti.
Of course, silliness of that quality could only be the work of those little yellow guys. It would certainly make the threat of AI feel a little less scary – if only it were true. When AI art seems to be creeping into every corner of creativity, soaking up any originality we can muster, it's refreshing to see it being poked fun at – even if it's via a Despicable Me ad. pictures used by Instcart.
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