Although challenges remain, analysts and colleagues credit Pitaro for bringing stability to the iconic company and finding new ways to reach out to younger audiences.
for a $1.5-billion deal with Ultimate Fighting Championship to carry mixed martial arts events.
“Without question our data tells us our fans do not want us to cover politics,” Pitaro said. “My job is to provide clarity. I really believe that some of our talent was confused on what was expected of them. If you fast-forward to today, I don’t believe they are confused.” a program looking at sports through a bettor’s lens. On May 14, ESPN announced it will build a studio at a Caesars Entertainment hotel in Las Vegas as a site for more gambling-related shows.
The test for Pitaro will be whether ESPN’s revenue growth from streaming and programming expansion can make up for the TV subscriber losses over the long term.in the face of declining subscriptions. Subscriber levels have declined from a peak of 100 million in 2010 to about 85 million, according to Nielsen data.
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