The BBC soap is working with Prostate Cancer UK and Macmillan Cancer Support on the new health plot.
Amy Rylance, head of improving care at Prostate Cancer UK, also said: “It’s been a pleasure working alongside EastEnders on their prostate cancer storyline, and we salute the BBC for approaching Prostate Cancer UK to ensure the narrative is as close to real life as possible.
“Every man’s experience of prostate cancer is unique, and it’s so important for viewers to be given accurate information about the disease. “It’s been a privilege to provide insight into Alfie Moon’s journey with prostate cancer, ensuring an authentic story is told every step of the way. Introducing Shane to one of our supporters affected by prostate cancer gave him the opportunity to understand what it’s like to experience the disease first-hand.”
Dany Bell, Macmillan Cancer Support’s strategic advisor for treatment, medicines and genomic, added: “Storylines like Alfie’s play a vital role in helping to raise awareness of the signs and symptoms of prostate cancer and the impact a cancer diagnosis can have on individuals and their families. We also know that men can often find it difficult to talk about cancer, to protect the people around them or simply wanting to stay strong.
The character of Alfie Moon was first introduced in 2002, and actor Shane has enjoyed several stints on EastEnders in the years since, most recently reprising his role in 2022.
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