Tallulah and Hess' design center opened in August and is attracting customers from outside East Dallas too.
The store functions more like a newfangled small department store with a home design center attached.Mast believes the timing was right for the expansion in August of a new design center to her gift shop. It’s attracting customers from outside East Dallas.“We’re not just for the trade, we can also guide customers,” Mast said. “Many people can’t afford a new house so they’re remodeling.”Mast, a Michigan native moved, to Dallas in the 1980s to work at Fidelity Investments.
Mast has served on Dallas’ Landmark Commission and has contributed more than $100,000 in cash and merchandise to support local schools. She helped restart theyears ago and supports neighborhood fundraising efforts including the Lakewood, Swiss Avenue and Junius Heights home tours, the Munger Place Wine Walk and the
Mast expects Talulah & Hess to generate sales of $4.5 million to $5 million this year. The main store occupies 3,800 square feet and the new connected design center brings the store up to 5,422 square feet. The store has a 3,000-square-foot warehouse in South Dallas.
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