“Easier than selling Manchester United, but still not easy” New Tour de Yorkshire organiser in talks with UCI and British Cycling to make race “as big as it was before”, and targets 2024 return cycling
, Silicon Dales swiftly entered talks with both Tour of Britain and Women’s Tour organisers SweetSpot and the ASO in a bid to revive the race , though discussions with the Paris-based media and sports events company soon broke down.
Scott also hopes that a new-look Tour de Yorkshire will form part of his ambitious plans for Welcome to Yorkshire – which will, at least, retain its old name – to attract people to the historic county. > How do we save UK bike racing? SweetSpot's PR Director on Women's Tour cancellation and staying positive for the future
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