Who's ready for the EA Cinematic Universe?
Don't cry because it's over, smile because it happened. EA is splitting up with itself in a big internal shakeup that will see EA Games and EA Sports cut into two distinct units within the company. EA Games is also getting a rebrand: It's going to be called EA Entertainment from now on, suggesting that the company has plans to expand beyond gaming in some capacity. Who's up for a Syndicate film?.
On the other, sportier side of things—the part of the company that's not especially interesting to pallid asocial nerds like me but that continues toon the corporation regardless—EA Sports will continue to be headed up by Cam Weber, who's been with that side of the company since 2011. The shakeup is meant to give both division heads a bit more"creative ownership and financial accountability to make faster and more insightful decisions around development".
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