He's done 15 Super Bowls, six Olympics and a FIFA World Cup. He's worked in basketball, boxing and softball. The Denver airport even uses his voice. 'Every big event isn’t stamped as big unless [Alan] Roach is doing the PA duties.'
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That decision started him on a path that has taken him across the globe to countless sporting events. Now 56, Roach and his deep, booming voice have worked 15 Super Bowls, sixand a FIFA World Cup. He can be heard regularly at Colorado Avalanche, Colorado Rapids and Minnesota Vikings games, and he’s announced everything from boxing to basketball to softball in his career.
When Roach left for college, he took all radio and TV classes when he enrolled at Southwest Minnesota State. But after his freshman year, the Brainerd radio station reached out, offering him a job as sports director. He dropped out of school and took the job. From then, he was off. DJing took him from Garden City, Kansas, to Fort Dodge, Iowa, to Des Moines, to Colorado Springs, where he moved in 1990. At 24 years old, he’d reached the state that would become his permanent home.
Roach still hadn’t heard from the Rockies when they started their inaugural season with a pair of games in New York. But, he remembers, with 40 hours remaining before the home opener, the team reached out. He’d gotten the job — just as he told Klis he would. But it’s far from the only historic moment he’s been part of. After announcing the 2001 NHL All-Star Game in Denver, he waited outside thebosses tent for Frank Supovitz, then the league’s vice president of events. He wanted to not only thank Supovitz for the chance to announce the game, but also to ask him to write a letter of recommendation for the 2002 Olympics.
Roach worked his first Super Bowl in 2006, when the Steelers beat the Seahawks in Detroit. Stevie Wonder performed pregame, and he took note of Roach’s voice at rehearsal earlier in the week.Alan Roach’s view of the Super Bowl this year.
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