Startup Presso invented a vending-like machine that consumes 7 times less water and 3 times less electricity than traditional laundry and dry-cleaning services.
Dry cleaning is not only costly for consumers, it's costly to the environment as well. Toxic chemicals can leak out into the air and remain on clothing. Its heavy use of plastics around each cleaned garment, as well as transportation of clothes to and from the cleaning facilities contribute to global warming through carbon emissions.
The Presso machine requires the user to position the clothing and enter information into the machine about its fabric and size. The process, however, takes only a few minutes and can cost up to 80% less than traditional dry cleaning, depending on the garment. Presso now has machines in a few boutique hotels and apartment buildings, but it is pushing into the big hotel brands, like IHG. It has machines now at two Holiday Inns and plans to expand to more IHG properties. Holiday Inn Express franchise owner Dipan Patel says the guest response has been very positive.
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