He became the chairman of the board of Motown Records in the 1990s and was the first African-American board member of PolyGram.
He launched the first fully Black-owned radio stations in Los Angeles and was a consultant to MGM and ABC in the 1970s.
He was an advisor and worked in official capacity for Presidents Jimmy Carter, Bill Clinton, George Bush and Barack Obama. Avant was credited with persuading Jim Brown to launch an acting career after a successful NFL career, and served as a mentor to music figures, L.A. Reid and Baby Face, Sylvia Rhone, Jheryl Busby and Jimmy Iovine.
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Clarence Avant, ‘Godfather of Black Music,’ Dies at 92He managed Sarah Vaughan, discovered Bill Withers and advised countless people in the industry and beyond: 'He’s been the silent architect of so many deals, it would make your head spin.'
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Clarence Avant Dies: “Godfather Of Black Music” Was 92Clarence Avant, who was dubbed the “Godfather of Black” music and entertainment, has died aged 92, his family has confirmed. A statement provided by his family including son-in-law Ted …
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Clarence Avant, the ‘Godfather of Black entertainment,’ dies at 92Clarence Avant, whose unofficial title of the 'Black Godfather' spanned the worlds of music, sports, entertainment and politics, has died aged 92, according to a statement from his family.
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Clarence Avant, the ‘godfather of Black entertainment,’ dies at 92His career spanned the 'worlds of music, entertainment, politics, and sports,' his family noted in a statement.
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Clarence Avant, ‘Godfather of Black Music,’ Dies at 92Clarence Avant, the entertainment executive affectionately known as the “Black Godfather” of music, died on Sunday, his family confirmed. He was 92.
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Clarence Avant, ‘Black Godfather’ of entertainment, and benefactor of athletes and politicians, diesClarence Avant’s achievements were both public and behind the scenes, as a name in the credits, or a name behind the names.
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