Get ready for big news from Huawei, Honor, and Oppo.
MWC’s increasing focus on Chinese companies doesn’t mean it’s losing relevance, because these phones are more popular with customers all around the world than ever. As of last year,that three out of the top five most popular smartphone brands worldwide — Xiaomi, Oppo, and Vivo — are headquartered in China, with the number one and two spots being taken up by Samsung and Apple.
Instead, I think the trend is an interesting display of who has the most to gain from timing a big announcement to coincide with a crowded trade show. It’s not companies like Samsung and Apple, which have the kind of global physical presence that allows them to host big launches separately from major trade shows. But for a company like Honor or TCL, a show like MWC looks like an invaluable way to get a lot of press into one place to show off your wares.
The news around MWC 2022 will almost certainly be dominated by Chinese tech brands, who are doing the best out of anyone at keeping the buzz around Europe’s biggest mobile show alive. But the more you look at it, it starts to look like good logistics.Subscribe to get the best Verge-approved tech deals of the week.Please confirm your subscription to Verge Deals via the verification email we just sent you.
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