Can Microsoft's Surface PCs get out of their rut?
for all of Windows 8's mistakes. Since then, Microsoft has treated touchscreens as an afterthought, always secondary to the holy keyboard and mouse/trackpad.While I enjoy the flexibility of using touchscreens for scrolling and doodling on Windows laptops today, I wouldn't be caught dead using thewithout its keyboard. Windows tablets also don't make much sense when the iPad and cheaper Android tablets exist.
Industry observers agree that Microsoft may have to reconsider its PC strategy. "I think Surface needs to get back to its roots and consider what is the ultimate Windows experience for hardware and software on a PC," said Anshel Sag, Principal Analyst at Moore Insights and Strategies. "I think that definition has changed with the growth of AI."
For Microsoft, going back to its roots might involve a stronger push into Windows on Arm compatibility. The company has made significant progress since the disastrous
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