Burger King's new plant-based Whopper isn't actually suitable for most vegetarians or vegans.
Whether plant-based food has been cooked on the same grill as a meat burger makes "no difference" to those trying to cut down on their meat consumption, according to Toni Vernelli, head of international communications and marketing at Veganuary, who was quoted in a press release issued by Burger King U.K. on Monday.
"What does make a big difference to animals and the planet is when non-vegans choose a plant-based menu option, enjoy it and then order it again," Vernelli added. Burger King's Veggie Bean Burger and Kids Veggie Burger are cooked separately, the company confirmed. The Rebel Whopper patty itself is vegan, with its main ingredients being soy, wheat, vegetable oil, herbs and onion, according to a Burger King spokesperson, and it will be served in a bun with mayonnaise. But it is cooked on a grill that handles meat so it tastes like a regular Whopper, according to the company's U.K. Marketing Director Katie Evans.
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