With Radio 2 focusing on “mood mums” – 30-something women who favour 90s dance music over classic hits from the 60s and 70s 📻 Boom bosses said the “golden oldie” digital station has an estimated audience of one million people every month
Its rise was revealed asStill the UK’s most popular station with 14.46m listeners, Radio 2 is focusing on “mood mums” – 30-something women who favour 90s dance music over classic hits from the 60s and 70s.
Bruce, who was offered a one-year contract extension by Radio 2 but broadcast his final show at the beginning of March, was said to have asked bosses to stop making him play “tuneless dance music”. Industry insiders said there was little to be read into Bruce’s final BBC numbers. “You could say that Gary Davies kept the show going after Ken’s departure,” one said.
BBC Nations radio and Local BBC Radio in England had a combined audience of 7.4 million, down 380,000 on the previous quarter.which will see some programming shared across regional stations.
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