'Tut became an object of fascination and study for archeologists, Egyptologists, and pop culture enthusiasts; he’s by far the best-known brand name among dead pharaohs.'
Creative Producer Mark Lach shoots some video in the"Journey to the Afterlife" room at the"Beyond King Tut" immersive experience in Boston.
Creative Producer Mark Lach in the "Journey to the Afterlife" room at the "Beyond King Tut" immersive experience in Boston. But here we are in the summer of 2022 and Tut’s back on tour. In a manner of speaking. The wrinkle now is there are no genuine artifacts involved; they’re off the road. They will permanently reside in the Grand Egyptian Museum, just outside Cairo in Giza, expected to open this autumn. But we live in an immersive world of art, history and multimedia projections. The company behind it, Paquin Entertainment Group, has staged immersive shows for Van Gogh and Monet as well.
Spoiler alert: They know King Tut was frail, but still don’t know how he died at around age 18 or 19. Best guesses include malaria, sickle cell anemia or in battle. Serious museum aficionados often have issues with these new-fangled immersive exhibits. After all, the real artifacts or paintings are nowhere to be seen. The event doesn’t take place in a proper museum. But Lach believes those who decry immersive experiences as middle-brow Disney-esque fare are beginning to shift their perspective.
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