Of the many changes over the past year, the meaning of home likely tops the list.
No longer just a nest at the end of the day, home has also become a workplace, school, refuge - or pandemic prison - around the clock.
A: What a crazy time to join the company. But you have to turn these things into lemonade. We were going to go through a massive transformation, so it was a great time to get engaged. The company was ripe for change across the board. This has been a huge opportunity to reinvent an iconic brand.A: The first thing we did was to look at liquidity, not knowing how long this crisis was going to go on. We worked out the math and knew we had a long runway of being stable.
Whether in one-bedroom apartments or big suburban homes, we have seen a lot of tailwinds for our business: big-ticket purchases like home offices, new sofas, dining-room tables. Discretionary spending on the home is here to stay, because it is where people feel safe and comfortable, and they want to express themselves.A: It has been an interesting progression. What we saw at first were cleaning products, vacuum cleaners, hand sanitizers, those kinds of basic essentials.
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