BBC apologizes for airing LeBron James footage in segment on Kobe Bryant's death.
BuzzFeed's deputy world news editor, Matthew Champion,
a video of the segment and said:"I genuinely cannot believe that the actual BBC News at 10 just did this."The segment included a photo of Bryant and Gianna and then cut to video of James, who joined the Lakers after Bryant's retirement, playing in uniform.Huffington Post reporter Nadine White described it as a"deeply unfortunate mix up."
"They got two big, Black men confused and featured Lebron James instead of late Kobe Bryant in this news segment," she ."This only adds to our collective grief at this time. Has a correction and apology been issued yet? Shame."."BBC news using footage of Lebron James instead of Kobe Bryant in their obit!!!!! IT EVEN SAYS JAMES ON HIS SHIRT."
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