Warner Bros. Japan called on its US counterpart to “take appropriate action” on what they described as “highly regrettable” posts from official Barbie social media accounts.
when both films were released on July 21, people in Japan have called the mashup marketing push for the feminist comedy and atomic bomb origin story disrespectful, given the country’s history with nuclear weapons.against “Barbenheimer” in a statement on Twitter, where they accused their US counterpart of making light of J. Robert Oppenheimer’s work on the atomic bombs, which would destroy the cities of Hiroshima and Nagasaki during World War II.In its statement, Warner Bros.
Warner Bros. apologised for the posts in a statement on Tuesday, telling the Times it “regrets its recent insensitive social media engagement” and offered “a sincere apology.”
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Warner Bros 'sincerely apologises' after 'insensitive' Barbenheimer tweetsWarner Bros bosses have apologised to Japan after the official Barbie movie account interacted with fan-made Barbenheimer memes depicting atomic bomb blasts. A reply to one of the tweets said: ‘It’s going to be a summer to remember.’
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Barbenheimer backlash as Warner Bros regrets 'insensitive' social media postsAn official Barbie Movie Twitter account replied to memes which featured the film's star Margot Robbie and Oppenheimer actor Cillian Murphy in front of a backdrop of flames. The account also responded to a meme showing Robbie's hair replaced with an apparent mushroom cloud.
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