The Southeast Asian crypto trading platform has joined forces with the National Rugby League’s Penrith Panthers and the A-League Men’s Central Coast Mariners.
, a Southeast Asian crypto trading platform, has joined forces with teams from Australia’s A-League Men soccer league and National Rugby League to strengthen its foothold in the country, following $52 million in total funding over the years from investors including Singapore billionaireZipmex announced on Monday that it would team up with the National Rugby League’s Penrith Panthers, the defending national champions, as well as the A-League Men’s Central Coast Mariners, the two-time national...
As part of the partnerships, Zipmex said it will host educational workshops at the games to improve crypto literacy on a regular basis. The Singapore-based company will also offer fans giveaways of digital coins and non-fungible tokens featuring players from the National Rugby League “It is Zipmex’s primary goal in 2022 to expand our cross-dimensional presence–real world and metaverse–in Asia Pacific and explore different ways to engage with current and potential users,” said cofounder and CEO Marcus Lim.
Last August, Zipmex raised $41 million from the likes of the venture capital arm of Thailand’s Bank of Ayudhya, as well as Bangkok-listed Plan B Media and Master Ad. That was followed by an additional $11 million investment in March by B Capital, the investment firm led by Facebook cofounder Eduardo Saverin, Bain Capital veteran Rajarshi Ganguly and legendary investor Howard Morgan. Zipmex said the fundraising valued the company at “mid-hundred million.
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