Dave Altavilla has lived and breathed Semiconductors and Computing for over 25 years as a Sales Engineer and Global Account Manager for leading Silicon Valley chip manufacturers. In tandem, he has also served as a journalist and Tech analyst.
You have likely noticed that cars and trucks have increasingly become heavily tech-focused, and have made great strides in innovation in the last few years. From autonomous driving and other driver-assist features, to slick infotainment systems and fully electric or hybrid vehicle systems, semiconductor chip dependency in the average consumer or commercial vehicle is skyrocketing. Some industry analytics firms are predicting nearly 13% growth in the automotive market for semiconductors in 2024.
I had a chance to sit down with Robert Schweiger of Cadence Design Systems’ Automotive Solutions Group, who gave me quite an education on this trend and the role the company plays in driving these solutions forward with everything from chip design tools, system modeling, simulation and evenSimulation and modeling involves creating a realistic mathematical representation of a physical system.
By now you probably realize the extremely high-tech nature of the mainstream cars on the road today and even more-so in the future. All of this equates to a significant growth opportunity for automotive chip and system OEMs like NVIDIA,, AMD, Intel and others, as well as the big automakers themselves, and companies like Cadence, which helps prepare the frameworks on which the digital transformation of the automotive industry is being created.
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