In addition to the lip glosses, designed to make “kisses more craveable” for $18 each, the restaurant chain also dropped a song called “Taste My Face.”
Applebee’s collaborated with Winky Lux to make Saucy Gloss, available in four different lip glosses for $18 each. Applebee’s wants to put the "mmm" in makeup with a new collection of chicken wing sauce-inspired lip glosses., a collection of four lip glosses "inspired by Applebee’s wing sauces." It teamed up with the beauty brand Winky Lux to launch the new products in an effort to spice up customers’ date nights and make their "kisses more craveable.
"These lips are out of lockdown and inbound, so pucker up," a woman sings to a catchy dance beat. "I hope you like it spicy ‘cause I’m hot-sauced, glossed up." Unusual collaborations like this are nothing new, and brands are increasingly thinking out-of-the-box as a form of marketing. to bring medley recipes inspired by its cat food to humans.Chick-fil-A, one of the largest family-owned restaurant chains in the U.S., rose from humble beginnings as a small diner in a suburb of Atlanta.
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