Apple unveils collection of digital services, signaling a new era for a company that has long focused on hardware.
Noah Berger / AFP - Getty Images fileGet breaking news alerts and special reports. The news and stories that matter, delivered weekday mornings.Apple unveiled a collection of digital services on Monday, signaling a new era for a company that has long focused on hardware.
The much-hyped centerpiece of the event was Apple TV+, an offering of premium original shows and movies from top Hollywood talent, including Steven Spielberg and Reese Witherspoon.for the company's marquee consumer product, the iPhone, in large part because it's more difficult to entice iPhone owners to upgrade to newer models.Apple TV+ is a suite of new original shows and movies from some of Hollywood's leading directors, producers and stars including Spielberg, Witherspoon, J.J.
The new Apple Card is a payment system that will not charge users any fees. Its users will get 2 percent cash back on purchases and 3 percent cash back on Apple purchases. It is slated to debut on the Wallet app this summer, said Jennifer Bailey, the company's vice president of internet services. Disney plans to launch a service of its own this year, bolstered by a massive library that now includes assets from 21st Century Fox, the film and TV studio itAT&T, the owner of HBO and the Warner Bros. film studio, is also rolling out a streaming platform in the months to come centered on popular series like"Game of Thrones."
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