The controversy surrounding Bud Light in the U.S. seriously cut into parent company Anheuser Busch’s bottom line, according to a recent report.
In its second-quarter sales report, the world’s largest brewer reported that overall revenue from the U.S. dropped 10% and sales to U.S. retailers declined by around 14%.
Despite the loss in revenue, the company reported that most consumers have a “favorable” view of Bud Light.
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