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The union drive victory was widely acknowledged as more than an uphill battle, as veteran labor organizers, journalists, and scholars noted on Twitter. The campaign at the Staten Island location was co-led by a, who had been fired by the company last year during a labor dispute at his former warehouse. In response, Smalls started an independent union called Amazon Labor Union , and restarted the fight in Staten Island.
reputation and vast funds, the prospects seemed slim for the ALU, which is about a year old, to win its first union campaign with thousands of workers., “In my 25 years writing about labor, the unionization victory at the Amazon warehouse in Staten Island is by far the biggest, beating-the-odds David versus Goliath unionization win I’ve seen.”
The unexpected victory seems to have sent a welcome shock through the labor movement, with some suggesting that this moment warrants a contemporary refresh for how unions think about, strategize around, and carry out campaigns. It’s important to remember the lessons from the U.S. labor movement’s heyday and its decline, but the needs of today’s workers, as they build power in the current fraught economic and political landscape, might call for some inventive tweaks.
“I think we’re likely to see a lot more ‘unconventional’ organizing campaigns, some independent unions like ALU, and some more focused on ‘direct action’ to improve working conditions, like Amazon Workers United at
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