America’s inability to curb mass shootings in public places is making life difficult for the producers of outdoor country music festivals as skyrocketing security costs strain budgets and squeeze profits.
“There’s absolutely nothing we can do about that,” Carbone says. “You either pay it or you hear that it isn’t allowed to go on. It makes it very hard to budget. You think your expense line is one thing, and then you’re two weeks out from your festival and it’s not even close. It’s becoming hard to plan and to have a financially and economically sound festival.”, whose company includes an event division and a management arm that represents Alabama, attended the World Games in Birmingham, Ala.
“They had to do a perimeter block-off a quarter mile from the stadium where nobody had access to the stadium except through one area,” Conway says. “That cost alone, just to put blockades up and have the police at every intersection for 12 days, is mind-boggling.” One promoter, Conway says, hires a security guard for every 60 ticket-holders; thus a festival that draws 30,000 would require about 500 risk-management staff — a mix of trained professionals and so-called “T-shirt security.
Security is now routinely 25% of the production budget, Conway says. That’s a sizable amount; if it rises, that could pose a long-term challenge for the business. For starters, if mass shootings continue unabated, some potential recruits will likely pursue safer jobs — as the Uvalde crisis demonstrated, semi-automatic weapons can make even trained personnel afraid to enter an active crime scene.
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