Adobe’s ‘Firefly’ Image Generator Brings Powerful AI Features to Video, Including Automatic Storyboarding

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Adobe’s ‘Firefly’ Image Generator Brings Powerful AI Features to Video, Including Automatic Storyboarding
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Creators will be able to make animated text effects or perfectly color corrected clips through simple text commands.

Filters have long made it easy to change the look and feel of a video clip, cooling color intensities to make them feel more somber, or warming the overall look to make it feel more upbeat, but finding the exact filter you need can require some trial and error. With Adobe Firefly, users can just describe exactly the look they’re trying to achieve through text prompts, and can even make more specific adjustments or improvements to a clip, such as brightening only their subject’s face.

Thorough pre-planning can make a shoot run smoother, and help keep a production on budget. But creating detailed storyboards and animated previsualizations aren’t always an affordable approach for all productions. With Adobe Firefly, a script can be analyzed and both 2D static images, or low-quality 3D animations, can be generated for every shot to help everyone on a production visualize a scene and understand what exactly is needed on set when time and money disappear quickly.

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