Adidas will launch new fabrics made from recycled polyester and marine plastic w...
) will launch new fabrics made from recycled polyester and marine plastic waste and expand the product lines that use them after the success of shoes made with the Parley for the Oceans initiative, the sportswear firm said on Tuesday.
The Ellen MacArthur Foundation, a charity that promotes shifting the economy to a circular model that eliminates waste, says less than 1% of material used for clothing is recycled, a loss of more than $100 billion worth of materials each year. Adidas says it wants more than half of the polyester it uses to be recycled in 2020, ramping up to 100% by 2024. In 2019, Adidas expected 46% of polyester used in its clothing to be recycled, compared with just 28% for its shoes.
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