A look at the companies behind the pricey 'Crypto Bowl' ads, then vs. now, as Super Bowl LVII approaches
Super Bowl LVII is just over three weeks away, and speculation about who will buy the famously valuable ad time during the game has begun, with some companies alreadyBut in 2022, the game was dubbed the"Crypto Bowl," with FTX, Coinbase, Crypto.com, and eToro all debuting ads, along with Bud Light incorporating NFTsMonths before the Super Bowl, several cryptocurrencies like Bitcoin were reaching all-time highs, but 2022 ended up being a much rougher year for crypto than many expected.
Soon after the report, Binance CEO Changpeng Zhao announced plans to sell more than $500 million of his own holdings of FTT. The announcement triggered panic amongst other FTX investors, and the exchange saw an estimated $6 billion in withdrawal requests over the next 72 hours.
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